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Business Program
Business Administration
The Business Administration curriculum is designed to introduce students to the various aspects of the free enterprise system. Students are provided with a fundamental knowledge of business functions and processes as well as an understanding of business organizations in today's global economy.
Course work includes the study of business concepts such as accounting, business law, economics, management, and marketing. Skills related to applying these concepts are developed through the study of computer applications, communication, team building, and decision making.
Through gaining this knowledge and developing these skills, students have a sound education base for lifelong learning. Graduates are prepared for employment opportunities in government agencies, financial institutions, and large to small business or industry.
Positions may include:
- Administrative Assistant
- Office Manager
- Retail Store Manager
- Executive Assistant
- Operations Manager
- Human Resources Assistant
- Administrative Manager
- Auditing Clerk
Students may complete this program during the day or evening. The Associate in Applied Science degree is awarded upon successful completion of the program. Certificate options are offered in Human Resources, Marketing, Management, and Entrepreneurship.
Sales and Marketing
Course Purposes:
There are two primary purposes for the Sales and Marketing course:
1, To gain a solid understanding of professional B2B sales including its planning and staffing,
structure, and evaluation
2, To understand how to manage and motivate a professional B2B sales force from the
perspectives of a sales manager (authority) and a marketing manager (influence)
Course Description:
The goal of the Sales Management course is to examine the elements of an effective sales force as a key component of the organization's total marketing effort. The course will extend student’s understanding of marketing's reach and potential impact in achieving its overarching goals.
Course objectives include understanding the sales process, the relationship between sales and marketing, sales force structure, customer relationship management (CRM), use of technology to improve sales force effectiveness, and issues in recruiting, selecting, training, motivating, compensating and retaining salespeople. Students learn to apply the discussion topics through an interactive project worked on throughout the course.
The course is primarily an interactive discussion including debates, cases, and multiple opportunities to apply the theories that are discussed. A critical element of the class is a group project simulating a typical … though complex … sales management situation; the project includes a written paper with the option for a presentation to the class with verbal defense.
The course is focused on professional, business-to-business (B2B) sales issues and sales management. We frequently draw on our own experiences as consumers (B2C) as a basis for developing perspectives, insights, and understanding of B2B sales themes.
Project:
The class project, an integral part of the course, gives students the chance to apply the main themes we discuss. Each team will be charged with developing an appropriate plan to manage the selling effort for a specific B2B situation. Structure, strategy, compensation, training, and other elements are included.
The cornerstone of the project is a detailed written plan covering specific assignments. In addition,teams will have the opportunity to present their plan to the class and defend it. The project will be worth 350 points
Computerized Accounting
Introduction to computerized accounting using Excel and QuickBooks. Using software to process the accounting cycle using the general journal and the general ledger for a service organization. Recording transactions, posting, making adjustments, and preparing financial statements. Using Excel spreadsheets and QuickBooks modules for a merchandising organization. Specific modules include accounts payable, accounts receivable, inventory, and payroll. Strongly recommended: Business 1A, Business 7 or equivalent. 1 hour lecture, 3 hours laboratory.
Expected Outcomes for Students:
Upon completion of this course, the student should be able to:
1. compare and contrast manual and computer-based accounting systems;
2. use Excel and QuickBooks software effectively;
3. enter, update, evaluate, and analyze accounting process using Excel spreadsheet and QuickBooks program menu;
4. complete the accounting cycle and discuss the relationship between its steps;
5. generate financial statements;
6. analyze financial data using ratios.
Course Content:
1. Comparison of manual and computer-based accounting systems
2. How to use Excel and QuickBooks software to enter accounting transactions, complete accounting cycle, generate financial statements
3. Entering data and summarizing transactions
4. Importance of backing up accounting data
5. Using special modules for detailed information
6. Exporting QuickBooks data to Excel
7. Financial ratios and financial analysis
Methods of Presentation:
1. hands-on explanation and use of the PC
2. lecture and demonstration
3. hands-on opportunities using computer and software
4. software simulation
Assignments and Methods of Evaluating Student Progress:
1. Typical Assignments:
a. Enter Sales, Cash, On-Account Sales, and generate the Accounts Receivable Report
b. Complete all stages of accounting cycle for a service company using QuickBooks and Microsoft Excel
2. Methods of Evaluating Student Progress
a. Examinations
b. Final examination
c. Graded assignments
Finance
This course focuses on international financial markets and exchange rates. Topics include pricing in the foreign currency and Eurocurrency markets, use of forward exchange for hedging, short-term returns and market efficiency in the international money markets, foreign currency options, international capital asset pricing, pricing of foreign currency bonds, currency swaps, Eurocurrency syndicated loans, foreign currency financing and exposure management.
Computer Office Assistant
Course Description: Study of current office procedures, duties, and responsibilities applicable to an computerized office environment. The series includes instruction in word processing, spreadsheet, databases, presentation software, Internet searching, as well as data entry, practical business applications, business math and business communications.
Course includes:
Windows and File Management
Keyboarding
Word Introduction
Business Math
Excel Introduction
Access Introduction
PowerPoint Introduction
Internet
Data Entry
Practical Business Applications
Business Communications
